Business Review

Thursday 7:43am, 4:48pm and 6:32pm
  • Hosted by CJ Jackson

Each week Business Review has the latest in business trends and research – both globally and nationally. Launched in March of 2005, this series was one of the first weekly local productions on KWBU.   The program has won the nationally prestigious Communicator Award numerous times. Hosted by CJ Jackson, Business Review is a production of Livingston+McKay LLC, KWBU-FM and the Hankamer School of Business at Baylor University.

Award-winning chef Craig Hartman shares in this episode of the Business Review a lesson he learned the hard way — you can’t do it all yourself. 

(New installments of the Business Review are on hold due to Covid-19.  This is a repeat of a previously aired segment.)

Known as one of the country’s top chefs, Craig Hartman used to pride himself on providing the most intricate and artistic culinary creations around. But he realized that success was dependent entirely on his own efforts. To gain freedom from nearly four decades of high-adrenaline, 80-hour workweeks, 

In this episode of the Business Review, Information Systems professor Stacie Petter explains how skills honed through playing online games can translate into the corporate world.

(New installments of the Business Review are on hold due to Covid-19.  This is a repeat of a previously aired segment.)

Hiring managers don’t often see gaming skills listed on a resume, but perhaps it’s time gamers started being more open about their extra- curricular capabilities. Studies indicate the skills learned through online gaming are right in line with the competencies many companies are looking for in new Employees.

Information systems professor Stacie Petter says conquering challenges in the online realm

Architect and workplace strategy expert Leigh Stringer gives businesses advice on how to create a healthy work environment that fosters creativity and productivity in this episode of the Business Review. 

(New installments of the Business Review are on hold due to Covid-19.  This is a repeat of a previously aired segment.) 

Bringing the outside in — and bringing the inside out — are two powerful ways that organizations can help encourage well-being among employees.  Workplace strategy expert leigh stringer says being in nature, or creating space that looks like nature, can have physical and psychological effects that are incredibly beneficial.

“The research that’s gone into connecting creativity and great ideas, thinking outside the box, all those sorts of things, with being outdoors and being in nature.  It’s only the last 300 years that we moved indoors in our workplace. And so our DNA and the way that our brains work, we really do 

Women face many factors in regards to advancement and persistence in an Information Technology career. Dr. Cindy Riemenschneider, professor at Baylor University, discusses her research about shattering the glass ceiling in this episode of the Business Review.


Working remotely isn't all sunshine and rainbows. Many people find it difficult to remain positive and productive. In this episode of the Business Review, April Miller, Owner of AE Miller Management, shares her experience and tips after many years working remotely.


Branding is everything. In this episode of the Business Review, New York ad agency chief Kristi Faulkner explains why businesses need to focus on their brand message from top to bottom. 


Expectations and feelings of isolation are just a few challenges employers face when supporting remote workers. In this episode of the Business Review, Dr. Sara Perry, assistant professor of management at Baylor University, offers her research-based ideas on how employers can best help their employees.


In this episode of the Business Review, former GE Lead Innovator Beth Comstock explains how to use the power of imagination to plan for future growth and business expansion.


"You should write that book," is a phrase commonly heard. But, how does one start? What resources are out there? In this episode of the Business Review, Kristen Ethridge, author and director of public relations, delves into self-publishing and writing resources.


We face unprecedented times. How can businesses survive and thrive? In this episode of the Business Review, Melissa Haran, Owner of Pure Barre Pearland, shares her creativity and positivity amidst the chaos.

Providing an authentic user experience for consumers creates strong word of mouth marketing. 

 

Word of mouth with a modern twist. That's how Luke Sherwin cofounder and Chief Creative Officer of the mattress startup Casper describes the company's foundation for marketing. He says Casper focuses on providing a beautiful authentic experience for consumers rather than the standard use of taglines.

“The experience of our mattress to be such a deeply personal and more emotional than we 

In this episode of the Business Review, Asana CEO and Facebook Co-founder Dustin Moskovitz explains how better time management can help employees focus on what’s important.

When Facebook co-founder Dustin Moskovitz  saw the incredible amounts of time wasted just trying to get through a normal business day, he knew there had to be a better way.

“The average worker is actually spending half of their time just doing what we call ‘work about work,’  reporting status updates, finding out information somebody else already has, answering email, otherwise just doing sort of internal communication and collaboration. So they actually have much less than 

Sleek, high tech and affordable micro housing in downtown metro areas is poised to disrupt the urban housing market, which hasn't changed in over 150 years. 

 

Dr. Jeff Wilson knows a thing or two about downsizing. As a social experiment, the CEO of startup Kasita, lived in a 33 square foot dumpster for a year.

“I was lying in the dumpster one night staring at the ceiling, and thought, ‘What is most surprising 

Most businesses understand the importance of creating engaging marketing videos. Discover the secret to creating brand videos that are shared five times more than any other.  

 

“Happiness is an emotion that can be fleeting and go away, but true joy – where you come at things, whether they’re good or bad – from a perspective of seeing the positive side of things.”

Shabnam Mogharabi is CEO of Soul Pancake, a subsidiary of participant media, she is on a mission to reverse the relentless tide of negative news. Social media and the internet play an 

Business Review - Focus on Empathy

May 7, 2020

Bussinesses need to udnerstand the modern consumers desire to make an impact in the world.

In this digital world, according to American Greetings’ Chief Marketing Officer Alex Ho, businesses need to understand the modern consumer’s desire to have an impact on the world. The solution, Ho says, is to channel marketing in ways that will connect to customers through genuine empathy.

“One of the things that we have done recently at American Greetings is the magnify what our company stands for, our purpose. Purpose-driven marketing is really important for that alignment as well as  

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