Business Review - Research That's Making a Difference

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A movement among academic researchers is rapidly growing. Experts are exchanging information to help solve social concerns worldwide. By identifying ways to do better research, they are developing applicable theories that can improve global welfare, touching on issues like obesity, poverty, sustainability and materialism.

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C.J. Jackson drives on sunshine and thrives on family, NPR and PBS. She is the assistant dean of communications and marketing at Baylor University’s Hankamer School of Business and host of public radio’s “Business Review.” Previously, she was director of marketing communications for a large, multinational corporation. C.J. has two daughters—Bri in San Antonio and Devon in Chicago—and four grandchildren. She lives with a little yellow cat named for an ancient Hawaiian tripping weapon.