CJ Jackson

Host, Business Review

Innovation-lover and director of communications and marketing at the Hankamer School of Business, CJ Jackson is also a public radio show host and Iowa State alum.

Before coming to Baylor, CJ worked for NCR Corporation 13 years, where she learned the power of high-functioning teams, global reach and impossible deadlines.

CJ’s talents are not just limited to marketing and communications. She was the winner of a twist contest – you know, the dance – at age 3 and to her knowledge, holds the world record for the longest cross-country trip in an electric car. When she isn’t working or driving on sun power, she’s hanging out in her craft room or volunteering at the local public radio station.

The three key members business leaders need on their team to help propel the business to where they want to go.

We commonly believe certain myths about innovation -- that innovation is produced by a lone genius, or that it's the product of serendipity. The words 'organized' and 'innovation' are rarely heard together, but an organized approach to innovation is exactly what America needs today.

In America’s increasingly fragmented health care delivery system, one solution may be what’s called a “patient-centered medical home.” 

Today's multicultural marketplace is complex and tricky to navigate. Companies that operate openly with proficiency in inter-cultural messaging fare far better than most.

Underhanded marketing tactics to be on the lookout for.

Creating Eureka Moments

Apr 17, 2014


Kissing Frogs

Apr 17, 2014

Servant Leadership

Apr 17, 2014

Humble managers create a work environment that fosters staff loyalty and better customer service. 

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