I'M CJ JACKSON, AND THIS IS THE BUSINESS REVIEW
AS WE PROGRESS TOWARD OUR GOALS, TWO MAJOR BRAIN FUNCTIONS ARE WORKING TOGETHER TO HELP US ACHIEVE OUR DESIRED RESULTS. TOM CORLEY, AUTHOR AND SPEAKER, EXPLAINS WHAT THEY ARE AND WHY IT’S IMPORTANT TO SET GOALS AND PURSUE DREAMS.
“You've seen probably those funny videos where you're supposed to identify the bouncing ball, and then a bear walks through and they say, “how many of you saw a walking bear?” And you know, something like 70% didn't because they were focused on the ball. Well, that's your reticular activating system. You told it to focus on one thing. Now replace the ball with goals or dreams, and then build goals around those dreams. So now your reticular activating system, which is part of your subconscious, it's working behind the scenes, your conscious mind. Your prefrontal cortex isn't even aware of what it's doing, but it's out there. It’s like a little private investigator snooping around looking for information to realize your dreams and achieve your goals.
CORLEY SAYS THAT AS ENTREPRENEURS AND BUSINESS OWNERS PURSUE DREAMS AND GOALS, THEIR SUBCONSCIOUS IDENTIFIES ANYTHING THAT WILL HELP THEM SUCCEED. THE A’HA MOMENT FOR THOMAS EDISON CAME AFTER A CATNAP, WHILE SIR ISAAC NEWTON'S CAME AFTER BEING HIT BY AN APPLE.
” If you think about your dreams and goals, your vision being the top and then your dreams underneath that and then your goals underneath each dream. I call this process dream setting. You need to have a vision. You need to identify in that vision the dreams that you need to realize your vision to come true. And then you need to build goals around each dream. So it's a process, it's a dream setting process. “
THE BUSINESS REVIEW IS A PRODUCTION OF LIVINGSTON MCKAY AND THE HANKAMER SCHOOL OF BUSINESS AT BAYLOR UNIVERSITY